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The DrScore Team
Our strong and vibrant team of diversely skilled individuals have combined experience in a variety of avenues related to healthcare and the patient experience. The team behind the development and implementation of DrScore.com includes practicing physicians, behavioral scientists, patient advocacy experts, and web developers, designers and writers.
Steven R. Feldman, M.D., Ph.D.

Steven R. Feldman is an internationally recognized clinical and investigative dermatologist and professor of dermatology, pathology and public health sciences at the Wake Forest University School of Medicine. He received his medical and graduate degrees from Duke University and completed residencies in Dermatology and Dermatopathology at the University of North Carolina at Chapel Hill and the Medical University of South Carolina. Feldman's chief clinical interest is psoriasis. He has published more than 150 articles in books and peer-reviewed journals and has been a primary investigator or co-investigator on 33 industry, foundation or federally funded research grants. Since 1993, he has been a member of the editorial board of the Journal of the American Academy of Dermatology. He also serves as an editor of the Journal of Dermatological Treatment, on the editorial board of the Journal of Cutaneous Medicine and Surgery (the official publication of the Canadian Dermatology Association) and as chief medical editor of Skin & Aging. Since 1997, he has been director of the Center for Dermatology Research, the leading center for health services research in dermatology. He is particularly proud of his work on the Medical Board of the National Psoriasis Foundation, a patient advocacy organization dedicated to improving the lives of people affected by psoriasis and psoriatic arthritis. Throughout his clinical and research career, Feldman has been interested in issues related to patient experience in the delivery of medical care and what patients themselves can do to improve their care. Out of that interest he developed the concept for DrScore.

Roger T. Anderson, Ph.D
Vice President for Research and Development

Dr. Anderson is trained as a behavioral scientist and received his doctorate in Public Health from the Johns Hopkins University School of Hygiene and Public Health. He served as a Health Programs Specialist in cardiovascular diseases in the Behavioral Medicine Branch of the National Heart, Lung and Blood Institute of the National Institutes of Health and has been on the faculty of the Wake Forest University School of Medicine since 1993. Dr. Anderson has expertise in the measurement and analysis of health-related quality of life information in healthcare outcomes research, and medial risk assessments, focusing on chronic diseases and illness. He has developed quality of life instruments for use in healthcare research, and has published more than 20 methodologic and research reports in textbooks and medical journals on this topic. In addition, he has edited several volumes covering health-related quality of life and outcomes research, and is a regular lecturer on the uses of health-related quality of life information both in the U.S. and abroad. Over the past several years, Dr. Anderson has worked on the development and use of computer-based patient satisfaction surveys for primary care and specialty care settings. This offers a "problem-focused" approach which seeks to identify the source and nature of aspects of the care encounter that lead to dissatisfaction.

(DrScore is an independent enterprise that is not related to Dr. Feldman or Dr. Anderson’s faculty positions at the Wake Forest University School of Medicine)

ARK Digital Creations Inc.
Survey and Data Management

ARK Digital Creations, Inc. was incorporated in North Carolina in 1998. With an aggregate of nearly half a century of experience in building applications for the clinical research data management field, ARK is a leader in creating web-enabled applications for both the corporate and academic environments. With years of experience in design and implementation of sophisticated user interfaces and complex database integration, ARK empowers customers by creating the best user experience based on cutting edge technology.

Karen Massand
Business Development

Ms. Massand has dedicated more than 16 years to healthcare and healthcare information technology. In addition to her board duties at Dr. Score, Ms. Massand is on the board of software company Litera Corporation and an advisor to Axxiem Corporation and Taylor Presentations. 11 years ago Ms. Massand was a founding executive of Skila, a global data management and analytics company servicing the pharmaceutical industry. She has held every commercial and operational executive position in the organization and is currently the Managing Director of the Strategic Advisory Group. Her previous experience includes managing commercial operations for Salem Health Solutions and various sales, sales management and marketing roles at Johnson & Johnson's Ortho McNeil division, as well as at Dendrite, the world leader in customer relationship management solutions for the pharmaceutical industry. Prior to her career in healthcare, Ms. Massand was a television news reporter and anchor for CBS and NBC news on the West Coast. She holds BA in Communications from the University of Washington, with post-graduate studies at Wharton and Harvard.

Vishal Khanna
Creative Director

Vishal has worked a range of positions in academia, journalism and web technologies. He worked in design and development with a range of internet start-ups in the 1990s and 2000s and his journalism has been published widely in specialty newspapers and magazines. In addition, he has been a researcher with the Center for Dermatology Research, the nation's leading dermatological public health research facility.

Vishal earned a Bachelor's Degree in South Asian Studies from the University of North Carolina at Chapel Hill in 1995 and a Master's Degree in Creative Writing from Naropa Institute in 1999. He has received additional graduate training in public health and journalism. His interests in healthcare, specifically, revolve around the intersections of healthcare and technology and translational efforts to bring new innovations in healthcare to the public sector.

Kimberly Khanna
Director of Sales & Client Services

Kimberly comes to DrScore from a background in business and office management. She was the business manager of the Interfaith Council Homeless Shelter in Chapel Hill, N.C. and the manager of operations at Kuhn Studio in Winston-Salem, N.C. Kimberly's focus in her position is to implement humanistic business practices into the day-to-day functions of the organization. She directs DrScore's sales and marketing efforts and manages the overall business operations of the company, including steering DrScore's advertising and customer care campaigns and managing DrScore's college internship program.

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